Our Story

Developing Sensory Fidget Toys with a Purpose


OTOblocs was founded In the summer of 2019. OTOblocs is the only company developing a line of fidget block products based on our patented interlocking block system. Our products greatly benefit those that have ADHD, Autism, Epilepsy and Sensory Processing Disorder. After a year of testing, we designed, developed and launched our first product in July 2020, OTO Jr. Fidget Blocks™. We are dedicated to developing a unique toy line developed in direct response to customer feedback and interactions in order to maximize the value we bring to our users. 


A Message From Our Founder: 


Hi, I’m Laura Amadi and I am the Founder of OTOblocs. I have a background in architectural design and I am currently enrolled in the Masters of Management Innovation and Entrepreneurship at Queens University. I started OTOblocs with the goal of commercializing an entirely new concept, disrupting suitable markets and directly impacting the everyday lives of many. I am excited to be driving change in the toy space. I am passionate about providing opportunities and guidance to students and new grads. I hope to inspire young female entrepreneurs and designers to live by their values and to pursue a career that allows them to make the change they want to see in the world.

Learn more about OTO Jr. Fidget Blocks™